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are an excellent way to represent your products or services in an attractive, readership friendly manner through excellent design and copy. Brochures allow you to present more detail on what you are offering, and to show the reader why they can benefit from your product or service.
When planning to create a brochure for your business, remember:
- Know your target market. Especially, know what they want in relation to what you are offering.
- Know the purpose and goals of your brochure in relation to your target market.
Brochures for marketing and advertising will usually have a cover with a catchy slogan and a list of benefits for the client. Brochures that seek to inform and educate will use the cover to focus on the product/ service and its details. The benefits of the product for the clients is placed on the inside pages.
Will you mail your brochure, distribute it on the streets, leave it on the countertop of your store, or all three? Do you want to consider die cuts or unique folding techniques?
All the above must be factored within your budget. Would it be cost friendlier to get a template online and have it adjusted to suit your needs for your brochure? Can you design your own, or have a new design made?
Corporate Color Printing, Inc. has the experience that you can tap on to help you make important decisions like these within your budget, and without sacrificing the goal and purpose of your brochure and your target market.
Finally, for brochures to really stand out, four colors is the norm. But all your effort will go to waste if the final product is badly printed. Don’t take risks in choosing your printer. Go for experience and a track record for excellence. Corporate Color Printing Inc. has both.
Corporate Color Printing, Inc. has over 25 years of experience in dealing with a wide range of clients, large and small, including some internationally recognized brands to help them meet their printing needs. When you make your brochure, you want a printer who knows the fundamentals in maximizing on your brochure to ensure that it performs its purpose.