Print on demand has been the one of the fastest growing segment in the printing industry. In this fast paced world control of the customers over the content of the product and bringing it out to the market is not a luxury at all but because of the necessity the digital printing has become one of the most popular choices.
The merits of the on demand printing are:
- Quick turnaround
- Reduced quantities
- Less obsolescence
- The ability to revise quickly
- Less costs at smaller quantities
On the other hand the demerits of on demand printing are:
- Quality adjustments have to be made as compared to the offset printing
- Increased costs at smaller quantities than the offset printing
- Lesser resistance to wear and tear
- Less finishing possibilities
These are some of the merits and the demerits of one of the popular printing segments that is print on demand.